Grow your business globally with experienced
new business development support.
Realize your growth potential with reliable internationalization assistance.
Market Explorer
- Goal: Develop the go-to-market strategy and improve readiness for new market entry
- Strategy alignment for US/CAN markets
- Validation of competitive advantage and value proposition
- Target market research and analysis
- Target customer surveys and interviews
- Mapping and analysis of sales channels
- AI powered Market Intelligence platforms
- Sophisticated analytics tools for data organization and visualization
Exhibition Guide
Goal: Build brand awareness, gather insights and uncover partnership opportunities
- Pre-Event
- Conduct market research
- Schedule meetings
- Event planning and contract management
- Create marketing content
- Event
- On-site management and trade show representation
- Gather market intelligence
- Collect new leads
- Association membership representation
- Create marketing content
- Post Event
- CRM updates and lead follow up
- Create marketing content
Business Development
Goal: Improve quality and volume of new leads plus manage effectiveness of customer database
- Outbound prospecting
- Proactive approach to reach new target customers and increase high quality lead volume
- Distributor/ reseller management
- Ensure marketing strategy is implemented, KPI's are met and inventory flow is smooth
- Sales development and inbound lead catcher
- Qualify leads and optimize the sales process
- CRM database management
- Design and implement strategies to increase CRM effectiveness and minimize attrition
- Lead management, pipeline and KPI reports/ dashboards, cleaning, automation and workflows
Your Experience - what to expect
Collaboration, Commitment, Communication.
First, tell me about your company. What is your mission and vision for international growth? Let's define your known and unknown challenges. Let's discuss your company's readiness for internationalisation and areas where you need support.
Next, you will receive a clear, customised service proposal - including task descriptions, timelines and
pricing. Our agreement will be confirmed with a contract and nondisclosure agreement to project your proprietary information.
Then, let's get to work. Frequent communication will be provided with status updates to assess quality of work. At the completion of the project, let's review our success and discuss next steps for implementation.
Flexible pricing is available for all projects based on work requirements. ✦
Priorities
- Data Driven - ensuring all insights are supported by qualitative and quantitative research
- Clear communication - information that is logical, easy to understand, presented in a concise manner with visualisations
- Customisation - service offerings and project packages are designed for you. There is no one size fits all to internationalization
- Professional representation - whether in Helsinki, New York, or Toronto, rest assured your business will be regarded with the highest respect
What does success look like to you?
Here are a few questions to ask yourself before you contact us:
- What is your business case? How does US or Canadian market growth fit with your overall business strategy?
- Have you considered your market fit?
- What is your timeline for implementing new strategies?
- Have you assessed unique financial support available for international market research?
- Where could you benefit most from internationalization support?
- How can in market sales representation accelerate growth for your business?
- How can you improve productivity by adding an internationalization assistant to your team?
Accelerating market development in North America
Mission: Utilize market expertise and the latest digital tools to provide successful expansion into US and Canadian markets and support continued sales growth for Nordic SME's.
Katalyst International
Successful international business growth requires market intelligence and relationship development. Since 2018, Katalyst International has explored growth strategies to international markets with Finnish enterprises. Strategic models and frameworks are used to uncover unique value propositions and competitive advantages in new markets. Support is offered through the business development, customer acquisition and customer retention stages. Industry specialization includes agtech, food and beverage, FMCG, hospitality and SaaS.
Your catalyst for global expansion. ✦
About Kasey
Kasey moved to Finland in 2016 from the US and found a country that awakened her spirit. The calm, nature oriented lifestyle motivated her to pursue a new
passion: helping Finnish
entrepreneurs share their
innovations with the world.
The exhilarating Finnish startup scene introduced her talented and inspiring founders. She also
recognised a disconnect in
communicating these amazing ideas to international markets. She was confident her American
business knowledge would help bridge that gap. Kasey is currently pursuing her MBA in Business
Informatics. Her thesis topic is
business processes to assess
market attractiveness
for high-tech companies
Let's get to work.
Contact us today to schedule an appointment.
| Phone | |
|---|---|
| kaseysnyder@icloud.com | |
| Social | |
| Geography | Helsinki + New York |
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